In a brand new advertisement released via client goods organization Procter & Gamble, a 75-12 months-antique guy is seen attending a neighborhood village college as a pupil. The commercial has struck an emotional chord with many viewers.
Badrinath, known as Bittu via his buddies and teachers, needed to watch for 75 years earlier than he enrolled at a school – due to the fact his village did no longer have one in advance. The advertisement is meant to attract interest to P&G’s Shiksha marketing campaign, which claims that each time a consumer buys a P&G product, “a part of it goes toward providing holistic education to underprivileged kids”.
The video is reportedly inspired with the aid of a real tale.
It’s that time of the year whilst cricket fans are at their busiest. The Indian Premier League just concluded in a nail-biting finale, and the ICC Cricket World Cup is just around the corner. With barely a breather between the two, cricket lovers are going to be submerged waist deep into cricket content material for a while to come.
Repeat telecasts, match highlights, remark, expert evaluation…There are loads to consume and hold up with. Traditional cricket insurance has always been ruled by using cricket gamers and specialists. But cricket fans in India are casual specialists themselves, and their fandom knows no bounds. The Indian cricket fan is a pressure to reckon with.
Mandira Bedi, a diehard cricket fan, went on to become India’s first female cricket anchor at some point of the ICC Cricket World Cup, 2003. She infused the telecast along with her non-public glamour and style and pioneered a style trend in the system. By giving voice to the girl Indian cricket fan, she paved the manner for greater women anchors to grace our monitors. When sports activities journalist Mayanti Langer took over IPL coverage today, she determined to emulate Mandira’s mindset and show off her very own feeling of fashion. Watch the 2 girls communicate approximately their revel in the video underneath.
Cricket has given a lot to its largest fanatics or higher positioned, devotees. Sudhir Chaudhary is possibly the maximum famous Indian cricket fan. He has been a fixture in domestic suits played by the Indian crew for over a decade, his tricolor-painted frame being a fave of the cameras.
For Col Vembu Shankar, cricket crammed a void left at the back of by way of his retirement from the Indian Army. Having taken pleasure in his uniform his entire career, Col Shankar located in cricket some other uniform he could devote his lifestyles to.
With a frame bathed in yellow, Saravanan Hari is straight away recognizable as a top-notch fan of the Chennai Super Kings and MS Dhoni. For him, the color yellow represents his style, his lifestyle and his identification. Getting painted is a ritual he dedicates hours of lifestyles to earlier than each suit.
Super fanatics like Sudhir Chaudhary, Col Vembu Shankar, and Saravanan Hari are those who have accelerated cricket to faith on this united states of America. Watch them communicate approximately their ardor inside the video below.